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Plants x Rocks is a an online crystal vendor with the capacity to expand without limits.
Founded by Chelsey Cresswell, she has taken the Etsy marketplace by storm with her business, PlantsxRocks. Seeking to solidify it further and achieving her goals of expansion we came into collaboration to bring her visions into fruition.
PLANTS X ROCKS
Brand Identity
Developing a brand identity for PlantsxRocks involved working in reverse and breaking down the vision of the brand. We first began by narrowing down the target demographics, then determining the value proposition and competition. From there, we took further steps and proceeded to logo exploration.
PLANTS X ROCKS
Colors and Imagery
PLANTS X ROCKS
Packaging
PLANTS X ROCKS
Stationary
